Yi Xiu (Pronounced “Yee-Show”) Cheng Ming is building the biggest online talent show platform in China. Yi Xiu‘s dedicated mobile platform enables aspiring performers to showcase their talent and engage with their fans. Through Yi Xiu, performers create better content, gain popularity and monetize their talent using Yi Xiu’s professional content production, distribution and monetization services. Yi Xiu is also integrating mobile Internet channels with traditional TV channel programming, creating the first multi-channel platform to cultivate performing talent and to develop content libraries of star performers.
CEO: Peng Yisha
Company Headquarters: Shanghai, China