Prior to joining LDV Partners, Heather worked as the Strategic Development Director for Lucky Pai Limited, the leading TV home shopping company in China. She was an integral part of Lucky Pai’s fundraising and business development. Post-acquisition, Heather was a key member of the Lucky Pai Lotte and Itochu integration team.
Before Lucky Pai, Heather spent 8 years in the media industry. She was a founding team member of Focus Media, the largest digital outdoor media company in China. She was also a Director of Business Development in Digital Media Group, one of the largest metro digital media operators in China. Heather negotiated long-term contracts with local TV stations in pivotal broadcasts markets, including Shanghai, Nanjing, Shenzhen and Hong Kong.
Heather is currently earning her Finance MBA (FMBA) at the China Europe International Business School (CEIBS) in Shanghai. Heather earned her a BA in Economics from Beijing Technology and Business University.